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MB602 Practical User Experience

Learn how to drive the design in short, iterative cycles to assess what works best for the business and the user. This course is for both UX designers who wish to learn strategy, technique and process of designing UX, and business leaders who wish to understand and improve the UX engagement model in an agile environment, how stakeholders collaborate with the design team, how to inject design thinking in the product development life cycle.
  • » 23 hours (8 weeks) in class lecturing plus dedicated mentoring sessions from our faculty of industry experts
  • » 1.5 semester credits for both certificate and master’s degree
  • » Access to high-quality live class recording
  • » Online live classroom available for all classes
  • » Lifetime learning resources for our students
  • ETTP Program $7200
Course Description

Learn how to drive the design in short, iterative cycles to assess what works best for the business and the user. This course is for both UX designers who wish to learn strategy, technique and process of designing UX, and business leaders who wish to understand and improve the UX engagement model in an agile environment, how stakeholders collaborate with the design team, how to inject design thinking in the product development life cycle.

Course Objectives
  • You will learn valuable UX principles, tactics, and techniques.
  • how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process
  • How and when to introduce what user research in different phases of product development
  • This course will position you as a professional UX designer, or pro-UX business leader in fast moving agile process depends on your career plan
  • You will be able to present yourself as a strong candidate for running efficient scrums that user experience is well thought before sprint starts rather than an after effect
Instructional Method
  • Each lecture is followed by practical hands-on work
  • Group exercise to simulate project discussion and decision making
  • Use Case analysis and product design critique
  • Demo of successful Projects that applied lean UX in Agile
  • Introduction of common wireframe tools
  • Guest speaker maybe invited to give lecture
  • Discussion and your questions are strongly encouraged
School Objectives

To accomplish its mission, CSTU is committed to enhance student competencies by:

  • Providing working adults with higher educational opportunities that are flexible and accessible;
  • Providing graduate level students professional training and preparation for careers
  • Providing higher educational opportunities that are current with technology and career demands;
  • Providing faculty members that have demonstrated expertise in, their respective domain, both professionally and academically;
  • Integrating into the educational process a better understanding of cultural diversity needs;
  • Delivering educational support services that meet student life demands and schedules;
  • Building within students a value for life-long learning and education;
  • Providing educational resources in a manner that effectively uses current technology.

CSTU is committed to the highest ethical standards in the pursuit of the mission. The policies, procedures, and standards guide CSTU core values set forth below. These values are honored in our daily structure and activity as members of this community. We are committed to respect the rights and dignity of others while conducting ourselves with integrity in our dealings with and on behalf of all individuals in our environment and are accountable as individuals and as members of this community for the ethical conduct and for compliance with applicable laws, University policies, and directives while conscientiously strive for excellence in our work.

Weekly Schedule
Week 1:
  • Introduction to UX
  • HW1
Week2
  • Design Thinking and User Centered Design (ideation and experience map)
  • HW 2
Week3
  • Collaborative design and design communication
  • HW3
Week4
  • User Interface and interaction design and tool
  • HW4
Week5
  • Information Architecture and site navigation
  • HW5
Week6
  • Introduction to user research
  • Contextual Inquiry and Heuristic Evaluation
  • AB Test
  • Usability Study
  • HW 6
Week7
  • Design Deliverables in a MVP
  • Working with Agile team – the process
  • Project presentation
Week8
  • Building online portfolio
  • Final exam.
About the Instructor

Xinyu Zhang

Xinyu Zhang is a hands-on UX leader with over 20 years of dedicated experience in user experience design, research, process optimization, and cross-functional collaboration, with track record of success in designing, renovating and delivering profitable solutions.

Xinyu started his UX design career in Silicon Valley since 1998, and has served with Brocade, Cisco, Symantec, Juniper and Fujitsu as senior UX principals and team leader.

He now heads the UX design and UI development team with Fujitsu Network Communications in Sunnyvale, responsible for all SDN, NFV and network management solutions. He has extensive experience in designing for both consumer and enterprise users, on web or mobile platform.

Xinyu graduated from University of West Florida with MA major in Computer Mediated Communications, and holds multiple awards winning designs and US patents.